How to Create QR Codes for Product Packaging

Picture this: You pick up a jar of honey at the store and spot a small square code on its label. You pull out your phone and scan the product QR code, and suddenly, you see everything about where the honey comes from, who made it, and even tasty recipes you can try. 

That’s the power of QR codes on packaging. 

It turns simple product labels into windows of information. These codes help brands share their story and give customers easy access to details about what they’re buying. 

Whether you run a small business or manage a big brand, adding QR codes to your packaging helps you connect better with customers. Let’s learn how to create these clever codes for your products.

Is it practical to use QR codes for product packaging? 

Yes, using QR codes on product packaging can pack a lot of information and save money. Dynamic QR codes give you amazing control because you can change the linked content whenever you want while keeping the same code on your packages. You can print QR codes right on the package or use QR code stickers. Both options work great for any budget.

Creating these codes is simple with a QR code generator. Small businesses often start with stickers, while bigger companies print codes directly on their packaging. These little squares pack a punch. They can scan, use minimal space, and link to tons of content, from basic product info to how-to videos.

Plus, you can see exactly how many customers scan your codes. This tells you what information they care about most, helping you make smarter product and marketing choices.

Source: Pinterest

Benefits of using QR codes for product packaging

Let’s break down the benefits of QR codes for product packaging:

Share more information 

A product QR code allows you to provide far more details than a traditional label. When customers scan your code, they can access the following details.

Product information:

• Complete ingredient lists with sourcing details
• Nutritional facts and allergen warnings
• Material specifications and care instructions
• Manufacturing processes and quality certifications

Helpful resources:

• Step-by-step usage instructions
• Troubleshooting guides
• Assembly videos and maintenance tips
• Product demonstration videos
• Size guides and specifications

Social proof:

• Verified customer reviews and ratings
• User submitted photos of the product in use
• Success stories and testimonials
• Common questions and answers

Creative design integration 

Package QR code placement can transform ordinary packaging into eye-catching displays. Beyond basic black squares, you can match brand colors, add your logo in the center, or blend codes into package artwork. Best QR code generators offer templates for both subtle and bold designs, from microcodes on premium items to larger, interactive displays that make your packaging stand out.

Source: Pinterest

Build customer trust

A packaging QR code instantly proves your product’s authenticity by letting customers verify genuine items, check expiration dates, and trace product origins. They can view: 

• Testing certificates 
• Safety documents
• Understand your supply chain transparency 

This openness builds confidence in your brand and turns curious buyers into loyal customers.

Make packaging interactive 

QR codes for product packaging transform static boxes into engaging touchpoints. Customers can instantly access special offers, join loyalty programs, or share feedback.

Easy content updates

Change linked content anytime without redoing physical packaging. Simply update product information or promotional materials whenever needed.

Track customer behavior 

Package QR code scans provide valuable data about which information interests customers most. Use these insights to improve your product information and marketing strategy.

Use cases of product packaging QR codes

Food and beverage brands 

They can use QR codes to share recipes, nutritional facts, and sourcing stories. 

Source: Pinterest

Beauty and skincare products 

Connect customers with personalized routines and ingredient details with a QR code on product packaging. Scan your face cream to see application videos or learn how each ingredient benefits your skin. Some brands even offer virtual try on experiences through their codes.

Electronics manufacturers 

Using packaging QR codes can enable buyers to set up electronic products faster. Instead of struggling with tiny printed manuals, customers scan the code to watch setup videos or download digital guides. They can also register products and access customer support instantly.

Fashion brands 

With the QR codes, it is easier for fashion brands to share garment care instructions, size guides, and styling tips. Customers can scan clothing tags to see how items look on different body types or discover new ways to style their purchases.

Source: Pinterest

Furniture

Home goods and furniture makers simplify assembly and showcase styling possibilities. A quick scan shows 3D assembly instructions or room decoration ideas using the product.

Healthcare and pharmaceutical

Healthcare and pharmaceutical products provide dosage information, side effects, and drug interaction details. Patients can access easy to understand medical information and set up medication reminders through the codes.

How to generate QR codes for product packaging 

Step 1: Choose your platform

Start by signing up with Mobiqode, a reliable QR code generator that offers tracking and customization features.

Step 2: Select a QR code type 

Log in to Mobiqode and choose ‘Website URL’ from the QR code type options. Enter the URL for your product information page. Alternatively, you can also directly upload your product guide as a PDF. 

Step 3: Customize your design

Next, go to the QR code customization option to choose from existing templates or create your code from scratch. Since these are product packaging QR codes, you can match the code colors to your brand/product color palette. Also, place your logo in the center and select a frame style that fits your packaging. Finally, add a clear call to action above your code.

Step 4: Test and download

Finally, you need to test the code on multiple devices before downloading it to see if it scans properly. Also, check scanning in different lighting to ensure the code’s success.

Once you are done testing, go ahead and download it in SVG format for print packaging.

That’s it! In four simple steps, creating your product packaging QR code and sharing the information you wish to with your customers in seconds is easy.

Create product QR codes with mobiQode

If you haven’t started practicing this with your product packaging yet, we suggest starting now. mobiQode can help you create these dynamic codes in seconds. Sign up for mobiQode or opt for a 14-day free trial to try it out and see if it matches your needs.