Flowcode Review: Features, Pricing & Alternatives
Flowcode is a dynamic QR code tool that positions itself as a premium platform offering advanced customization and analytics capabilities.
Whether Flowcode’s offering justifies its price point and suits your needs depends on your marketing goals and technical requirements. This review examines Flowcode’s key features and compares them against alternatives like Mobiqode.
What is Flowcode?
Flowcode is a QR code generation tool that elevates standard black-and-white codes into engaging marketing assets. It helps businesses create QR codes with customization options like branded colors, custom shapes, and logo integration. The GDPR-compliant tool has an analytics dashboard, which provides real-time scan data for users to assess the success of a QR code.
Source: Self
A quick overview: Pros and cons of Flowcode
| Pros: | Cons: |
| Supports first-party data collection and audience retargetingCreates branded QR and landing page conversion experiencesOffers lifetime scans in paid plans | Poor customer support serviceBasic customization options are available in premium plans only Comparatively expensive plans |
Flowcode review: Key features
Based on our analysis of the tool, we’ve listed some of its top features below:
Dynamic QR codes
You can create and edit QR codes. Updates reflect instantly across all existing codes, eliminating reprinting costs.
Bulk code creation
Generate multiple QR codes via API integration for large-scale campaigns. Though the process requires technical knowledge, the API documentation could be clearer. It works well once set up but expect some initial troubleshooting. The only downside is that this feature is not available in the free plan, and even in their paid plan, like Pro Plus, users can only create up to 50 codes in bulk.
QR code customization
Use brand colors, custom shapes, frames, and logo placement to create branded QR codes. Create codes that stand out from standard black-and-white designs. But do note that the most distinctive features are reserved for premium plans. Even the shapes and frame options are limited to their paid plans.
Customer support
They offer basic customer support to clients in free and paid plans. Live support via chat and email on a priority basis is available for growth and enterprise plans that start at $250/month.
Pricing
They offer a free plan to their customers. Under this plan, customers can create two dynamic codes and get analytics reports for up to 500 scans. While that may work for people initially trying out the service, it may only be ideal for some.
Their paid plans start at $25/month and offer access to basic features, 50 codes, up to 50 landing pages, analytics for 6,000 scans, and five collaboration seats. Here’s more detail on their pricing packages:
However, since their enterprise plans are built on the number of features users wish to ask for, the plan pricing is always dynamic.
Flowcode alternative: mobiQode
While Flowcode delivers on advanced design features and real-time analytics, its premium pricing and support limitations can be challenging for many users. The platform’s enterprise-focused approach means even basic customization options require higher-tier subscriptions. Small businesses and marketing teams looking for a more balanced solution might need to explore alternatives.
If you’re searching for a Flowcode alternative that offers better value without compromising on essential features, consider Mobiqode. Here’s why:
QR code generator
Mobiqode covers all essential QR code formats, including vCards, website URLs, PDFs, WiFi credentials, and social media links. The QR code generator gives you access to all data types regardless of your subscription level. It delivers functionality without unnecessary restrictions, making it practical for businesses focused on functionality over aesthetics.
Dynamic QR codes
Mobiqode’s dynamic QR codes allow you to update destinations and content without creating new codes, which is useful for businesses with evolving and seasonal marketing needs. Changes apply instantly across all existing codes, and you can switch between different content types (like URLs to PDF files) while maintaining the same QR design. You won’t need to navigate multiple menus just to make simple URL changes.
Customization
Mobiqode provides key design features for brand-aligned QR codes, with custom colors, logos, frames, and patterns all accessible through a simple interface. The real-time preview ensures your codes stay scannable and professional. It is perfect for businesses that need branded codes without the design complexity.
Templates
Mobiqode streamlines QR code creation with pre-designed templates for restaurants, retail, events, and other industries. Each template is customizable and optimized for reliable scanning, helping you create professional QR codes quickly. With all templates available across all plans, you can focus on picking the right design for your business without worrying about plan restrictions.
Bulk generation
Mobiqode simplifies bulk QR code creation by letting you generate multiple codes from a single data file. Available across all plans, the bulk generation tool maintains your custom designs while producing hundreds of unique codes. You can export your batch in various formats with just a few clicks.
Detailed analytics
Mobiqode’s robust analytics dashboard provides essential campaign insights, tracking scan counts, locations, engagement times, and device types. All plans include access to real-time scan data with exportable reports, making it easy to measure campaign performance and demonstrate ROI. Analytics are available across all plans, allowing you to make data-driven decisions regardless of your subscription level.
If the feature list from Mobiqode compels you to check out the product further, we recommend you to sign up for its 14-day free trial now. This way you can explore the product and its features at length.
